Realogy

Productivity Hub

Realogy is the parent and supporting company to some of the most prestigious real estate brands like Century 21 and Coldwell Banker. Realogy developed a new technology infrastructure for the operating brands and their brokers and agents. Spitball was tasked with creating an overarching identity and communication strategy for the family of products.

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A connected theme was developed which was brought to life through a one-line design aesthetic, capturing the energy and power this new technology enabled. This was seen in the individual product logos and typography as well as the user experience of the dedicated microsite.